FOCUS ON: JACQUEMUS
10 March 2021 — Spoon Staff
Simon Porte Jacquemus was extremely impatient to get back to runways and travelling, so he gifted the entire fashion world of a magical athmosphere and show.
After enchanting us last year, presenting his show for ss2020 in a lavander field, he decided to leave us breathless again, during a hard year of pandemic and lockdowns.
He took his incredibly romantic and super french looks on a stroll in a blooming wheat field. just an hour outside paris, carefully choosing special seats for his vip’s guests, beds and chairs spread throughout the field in french vexin regional natural park.
Beautiful models were walking on a dramatic 600 meters long wood plank runway, evoking the authenticity and most romantic side of Jacquemus clothes. the collection has been thought has a hymne to romance and celebration. its a real declaration of love, that Simone Porte named ‘l’amour’.
With a sun washed color palette including white, black sage, ecru and clay, the new collection is absolutely a must have in every wardrobe for summer.
Whoever wants to add a St Tropez kind of vibe to their looks is welcome. every look is topped with golden, stunning earrings and the iconic chiquito bag completes every look.