C. and J. Clark Ltd, better known as Clarks, is a British footwear manufacturer.
The firm was founded in 1825 by the brothers Cyrus and James Clark. The commercial expansion has transformed it over time into a global footwear brand that operates in many markets, such as the United States of America, Europe, the Middle East, Japan.
The success with the general public dates back to the 60s when the mass culture of the time made the most famous model of the footwear company become a "must": the "Desert Boots", designed inspired by Egyptian shoes on sale in Cairo. light and resistant to African temperatures.